Preserving SEO and minimizing any negative impact on organic traffic is a crucial aspect of our migration process. Here's how we ensure a smooth transition while maintaining SEO:
URL Mapping: We carefully map the URLs from your original store to the corresponding URLs on Shopify, ensuring that each page has a new URL structure that retains the relevance and hierarchy of your original website. This helps preserve SEO value and ensures proper redirection from old URLs to new ones.
301 Redirects: We implement 301 redirects from the old URLs to the new URLs on Shopify. These redirects inform search engines that the content has permanently moved, preserving the SEO authority of the original URLs and ensuring a seamless user experience.
Meta Tags and Content: We pay attention to preserving important meta tags such as page titles, meta descriptions, headings, and relevant content during the migration. This helps maintain consistency and SEO relevance for search engine indexing.
XML Sitemap: We generate a new XML sitemap for your Shopify store, which informs search engines about the updated structure and URLs of your site. This ensures that search engines can easily discover and index your new store's content.
Google Search Console: We assist you in verifying your new Shopify store in Google Search Console and submit the updated XML sitemap. This allows you to monitor the indexing status, fix any crawling issues, and ensure a smooth transition for organic traffic.